Showing posts with label twitter. Show all posts
Showing posts with label twitter. Show all posts

Thursday, January 21, 2010

Attention Facebook & Twitter Users: Hackers Are Now Using Your Friends Accounts To Transmit Viruses

“Hey, I have this hilarious video of you dancing. Your face is so red. You should check it out!” If you've received a message like that through a Facebook or MySpace friend, you may have been exposed to the "Koobface" virus. Here’s what’s going on…

    Hackers have now made a new cozy home for themselves on social media sites such as Facebook and Twitter. Disguised as one of your friends, they’ll send you a direct message with a video link attached. If you click on the link, you’re prompted to update your Flash player to see the video, and therein lies the virus, cloaked in a "flash_player.exe" file. Once installed, this  worm transforms your computer into a Zombie machine as part of a botnet (a network of computers that are controlled and used by the originator of the worm for unscrupulous purposes).

Are You Really At Risk?


     Unless you are aware of these scams, it is very easy to become infected. Some of the direct messages and tweets have titles that are very deceptive. Some of the more common messages will say, “Here’s the video I mentioned…", or "LOL," or "My friend caught you on hidden cam," or "My home video :)” These messages are followed by a link directing you to a page to watch the video. These seemingly harmless messages can quickly infect your entire office network, allowing hackers a free pass in. In addition, they can block you from accessing important security updates, making your network even more susceptible to hacker attacks. In some cases, they use their free access to your computer to steal bank account information, credit card numbers, social security numbers and other confidential data.


How To Protect Yourself



     Awareness is the first step to protecting yourself. Make a copy of this newsletter and hand it out to all your coworkers and your friends and family so they don’t get infected or infect you. Next, follow these three simple steps:

1)    Frequently Change Your Password And Don’t Use Easy To Guess Combinations. I know, it’s a pain in the neck to change your password frequently, especially when you have dozens to keep track of. But this really is one of the best ways to avoid compromising your account on social media sites. Additionally, don’t use simple passwords like “password” or “123abc.” Include lower case and capital letters, as well as numbers. If a hacker is trying to crack your password and you never change it (or if it’s super easy to guess), you make your account a prime target.


2)    Avoid Downloads. Avoid downloading anything from messages on Twitter or Facebook, even if the message is from someone you know. As a general rule, never download any file if you are not 100% certain it is secure and virus free.


3)    Get A Beefy Firewall. If you or your employees are using any social media sites for personal or business connections, a strong firewall will protect you from getting infected. That way, even if you or your staff inadvertently opens a dangerous message from one of these sites, your firewall can prevent it from bringing your whole network to a grinding halt.

If you’d like more information on the importance of securing your network against social media threats, please e-mail us at support@thinktechonline.com or call us at 508-992-2541.

Tuesday, January 19, 2010

Could You Be Arrested For NOT Using Twitter?

Still not using social media like Facebook and Twitter? Turns out not doing so could be a crime.

     In late November, police arrested James A. Roppo, senior vice president of Island Def Jam Records. His crime? Not sending a “tweet.” Roppo was representing one of his teenage recording artist clients who was scheduled to do an album signing at a local mall.

     When the crowd of 3,000 hysterical teeny-bopper fans got out of control, police asked Roppo to send a “tweet” telling the crowd that the signing was cancelled.

     Since most of the fans see these tweets right on their cell phones, police felt it was the safest (and quickest) way to communicate to the audience and get everyone to calm down. But when Roppo refused to communicate to the crowd by using Twitter, police arrested him for “reckless behavior”.


Tuesday, January 12, 2010

Are Social Media Web Sites Helping Or HURTING Your Business?

Seems like all you hear about these days are social media web sites and how businesses are using them to communicate with customers; but what you don’t hear (as often) are some of the downsides of this new and vastly popular media as it pertains to protecting your online reputation, employee productivity and confidentiality.


    In the US alone, the average time spent on social media sites has increased by 700%. If you are using these sites for marketing purposes, it may be GOOD news, especially if these social media junkies are spending some of that time reading your Twitter posts or becoming fans of your Facebook page. However, if your employees are spending hours online chatting with their friends or goofing off, it can mean thousands of dollars in lost productivity. Plus, let’s not overlook the risk of them posting confidential information online or “jokes” or comments that could be offensive to customers.


     Here are 3 quick tips that every business owner should have in place:


1.   Have a signed social media policy in place for your employees – and enforce it. This should be added on to your acceptable use policy for online usage. Outline what web site they can go to, when and what they can (and cannot post) online.


2. Sign up for “Google Alerts” on your company at www.google.com/alerts. This service will send you an e-mail alert whenever someone posts something regarding a keyword you specify. We recommend setting up alerts for your name and company name at a minimum.


3. Install and use content filtering software for all employee PCs. This will automatically police employees’ online usage and enforce your policies. Of course, if you need help in setting up any of these policies or content filtering software, give us a call!

508-992-2541

Thursday, October 22, 2009

More “Friends” Might Equal More $

With social media sites like Linkedin and Facebook changing the way we keep in touch with business associates and personal contacts, almost every person you meet can lead to an invitation for a "friendship" on one of these sites.

While this connection may not seem significant, big companies are finding otherwise, according to Business Week. In recent research studies, these companies began looking at how employees relationships on social networking sites can actually speed the flow of knowledge and increase profitable ideas coming into their business.

Advertisers are also looking to these “friendships” as a tool to learn more about their customers. They are finding, for example, that if you buy something, there's a better-than-average chance that your “friends” on social media websites will buy it too; leading to targeted messaging and advertisements. Ultimately, companies will use this information to sell more products and drive more revenue. Just another added bonus to having lots of “friends.”

You can check out our Twitter account at www.twitter.com/thinktechonline!

Thursday, October 1, 2009

Tweeting Could Land You In Jail


The Associated Press reports that Guatemalan Jean Anleu may spend five years in a Guatemalan jail for his anti-government Twitter rant.  It makes him the first person in the world to be arrested for a tweet!


Using his Internet alias "jeanfer," Anleu advised Guatemalan depositors to "take cash out of Banrural and bankrupt the bank of the corrupt."  According to prosecutors, these words "illegally undermined" the banking system, violating a 2008 law enacted by the fledgling democratic government.


Foreign governments aren't the only ones concerned about the use of social networking sites.  Many US businesses are revising their acceptable use policies regarding company-owned technology to include social networking.  A recent survey estimated the annual cost to US businesses in lost wages due to personal use of technology on company time topped $1 billion.  FREE assistance with the creation or modification of acceptable use policies is one of the many benefits enjoyed by our Network Headache Eliminator Platinum clients.

                                

Tuesday, September 15, 2009

How To Secure More Sales And Clients Using FREE Search Engine Marketing

With the economy tanking and businesses looking to cut costs every way possible, it only makes sense that many are focusing more attention on using free social media marketing to fuel sales and new customers. After all, almost everyone uses the Internet to research a company before buying from them; and if you are not coming up in the local searches, you are definitely missing out on a number of potential prospects who are ready to buy what you sell.

While there are dozens—if not hundreds—of strategies for being found online, I believe you have to walk before you run. To that end, here are a few simple, key strategies you can use immediately to improve your search engine ranking locally.

#1: Add yourself to the local search engine pages:

GOOGLE LOCAL
http://local.google.com/

ADD YOUR BUSINESS
http://www.google.com/local/add?hl=en&gl=us

YAHOO LOCAL
http://local.yahoo.com/

ADD YOUR BUSINESS
http://listings.local.yahoo.com/csubmit/index.php

MSN LOCAL
http://local.live.com/

ADD YOUR BUSINESS
http://webapp.localeze.com/bizreg/add.aspx

Other web sites to list yourself include:
  • CitySearch.com
  • Local.com
  • MerchantCircle.com
  • Yelp.com

#2. Figure out a handful of “seed” keywords you will focus on.

While many online marketers will tell you to have hundreds if not thousands of keywords, the reality is that there are only a few key search terms people will be looking for.

The goal is to get 10 very well selected TARGET keyword phrases that will be worth the effort. These target keyword phrases should provide enough traffic, a spot on SERPs (search engine results pages) that you can potentially get top ranking in, and will provide the type of targeted traffic you most want.

Use your KEYWORD PHRASES in:

  •  Page TITLES 
  • Page Headers 
  • Sparse bold or italic words  
  • Internal linking (Coordinate things so that they match up; linked TEXT must go to a page with the same keywords in the TITLE) 
  • External links coming into your site such as Twitter, YouTube videos, your blog (if hosted on an external web site), etc.
Here are a few web sites that will help you determine what keywords you should focus on:

http://freekeywords.wordtracker.com/

https://adwords.google.com/select/KeywordToolExternal

http://www.google.com/insights/search/#


#3. Add a blog to your web page and update it with a new article or post at least once a week.

One of the best is WordPress; however, you will need help from a web master to set it up. Another option is to set up a blog at www.Posterous.com or Blogger.com, which you can easily do in a few minutes.

Whatever you choose, make sure you write relevant, keyword dense articles that link back to your main web site.

BLOGGER.COM
https://www.blogger.com/start

WORDPRESS.COM
http://wordpress.com/

POSTEROUS.COM
http://www.posterous.com/

This blog replicates posts to Blogger.com, Tumbler and Twitter. To post something, simply send an email to post@posterous.com and it will instantly update the pages on all sites, as well as embedding photos and videos.


#4. Start Tweeting!

Twitter is nothing more than a mini blog that should be updated daily. The best Tweets include news, jokes, offers and quotes. Try to include at least one keyword in your Tweet.

TWITTER.COM

Create an account here: http://www.twitter.com/

Read Dan Hollings' work on how to use Twitter in your marketing: http://twittinsecrets.com/

Thursday, September 10, 2009

Twitter Hacked Again Thanks To Weak, Easy-To-Guess Password

Twitter, the wildly popular social networking site, was hacked and confidential data stolen for a third time this year by someone guessing an employee’s e-mail password.

Today most businesses need access to their company network from across the Internet. Therefore it’s vital to create a strong, impossible-to-guess password to prevent theft of company data.

While everyone complains about having too many passwords, security experts say you only need one if it is strong and kept secret.
It is surprisingly easy to create a strong password. Here’s how:

FREE Report: “How To Create A Strong Password”

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