Thursday, April 15, 2010

3 Turnkey Ways To Learn More About Your Customers

These days, getting up-to-date information from your contacts isn’t easy. On top of managing your e-mail and phone calls, now you have to check Facebook, Twitter, My Space, and Linked-In just to make sure you don’t miss something. It’s enough to make your head spin.

But Microsoft Outlook may have the solution. Outlook Social Connector (OSC), a recent add-on to Outlook, puts all your social media communications and emails in one place, eliminating the need to check multiple sites for the info you need.

Both avid fans and rare users of social media will likely find the new OSC tool to be a big time saver. Here are 3 reasons why:

1) Communication History. Can’t remember the last time you e-mailed a certain contact? Looking for an attachment referenced in an e-mail? Your mailbox is searched and recent messages, as well as a list of attachments you’ve exchanged with that person, appear. A quick look at the OSC reveals the last time you received an email from them, and one click opens it up.

2) Updated Contact Info. In real time, your OSC will go out to social networks and let you know what your colleagues and friends are up to. If your contacts update their profile or change their status, OSC will tell you that too.

3) Adding New Contacts. With a simple click, you can request to be someone’s friend or colleague on any social networks you’re connected to. The OSC then automatically saves them as contacts in Outlook.

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